Brand means much more than a killer logo (though of course that does really matter). It’s about identity. Co-create a stand-out brand that’s an authentic reflection of who you are as an organisation and deeply resonates with the people you want to reach.
Brand
What better way to uncover the very heart of your organisation than through a co-created experience where people (from both inside and outside) are invited to reflect on the past and imagine the future – together. All while guided by an experienced brand expert skilled in bringing the creative ‘magic’ when and where it’s needed.
The Result
A captivating brand that’s been shaped by your people and reflects your strategy, designed to capture the hearts and minds of your ideal customer/ supporter.
Brand Co-Creation Services
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Personas Workshop
An energising workshop to get clear on who is your ideal customer/ supporter and how you can best engage them. -
Research
Deeply listen and learn from internal and external stakeholders through focus groups, interviews, and surveys designed and delivered by Co-Create. Uncover honest perceptions that will inform the future of the brand. -
Brand Plan
A carefully curated working group will co-create a foundational plan that captures your organisation’s personas, archetypes, promise, distinctives, personality, messaging, and visual identity recommendations. -
Visual Identity
A talented designer and co-creator will bring the brand plan to life with a range of creative options. Choose the logo and visual direction that will ensure you stand out in a saturated market.